Quick summary
Many of our credit cards were going to waste, either by non delivery of the card (wrong address, changed address, etc.) and we were absorbing the cost. We needed to create a plan to reduce our card (plastic) costs.
As the Product Designer embedded on the Card Team, I led UX strategy, prototyping, and design refinement to reduce physical credit card program costs. The objective was to minimize card waste by refining the user experience around card issuance and delivery—while improving delivery success and maintaining access for users who rely on physical cards.